Homepage
Open in app
Sign in
Get started
Branch AI
AI for Search Engineering (for Ecommerce)
Follow
Following
Second Order Effects of AI Search: From Keywords to Intent
Second Order Effects of AI Search: From Keywords to Intent
As search moves from keywords to intent, we look at 2nd order effects on buyer journey, analytics, personalization, merchandising &…
Govind Chandrasekhar
Feb 19
LLMs as Rankers, a Blueprint | AI for Ecommerce Search
LLMs as Rankers, a Blueprint | AI for Ecommerce Search
Ranking with LLMs overcomes traditional challenges with keyword systems and AI rankers. They’re easier to implement and less data hungry.
Govind Chandrasekhar
Feb 8
What it takes to Build Effective Search
What it takes to Build Effective Search
Onboarding a search tool like Elastic or Algolia is easy to do —tuning it to be effective and relevant is hard.
Govind Chandrasekhar
Jan 29
About Branch AI
Latest Stories
Archive
About Medium
Terms
Privacy
Teams